1. Choose an Internet Blog that pertains to Market Research. 
  2. Describe the following:
  • What is the goal of blogging?
  • What makes a successful blog?
  • What are the key components of a blog?
  • What is the best platform to promote your blog and why? 
  • Thinking about your group’s selected blog, would you say it was successful?  Why or Why Not?
  • Does your group’s selected blog have all of the necessary components to be successful?
  • Does your selected blog support the company’s overall marketing strategy?

Paper length should be 3 to 4 pages in length using APA formatting and should include a cover page and reference page with a minimum of 3 resources.  The cover page and resource page are not included in the page count.

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